Sentiment Dashboard

In the past, surveying public opinion was time-consuming and expensive.  That's no longer true.

The social web has created a vast, real-time forum for people to express their feelings about your products and services – and your competitors. If you're not paying attention to what's being said, you're missing a valuable source of actionable business insight.

The HotGrinds Sentiment Dashboard offers deep insight into exactly how your core audience feels about your products and services.  It lets you track opinion patterns across topics, sources and time, putting powerful market research information at your fingertips, quickly and cost-effectively.

Opinion mining made easy:

• The HotGrinds Opinion Grinder analyzes the sites where your customers or prospects interact and identify the key concepts people use when talking about your products or services.
• We analyze the content and identify positive and negative emotions, plus their more subtle nuances.
• The Sentiment Dashboard lets you explore the results -- drilling down to the reasons for negative opinions, and examining  feedback along across time, concepts, and demographics.

HotGrinds' Professional Services can assist you by creating custom reports and dashboard widgets for your business needs.

How can you use HotGrinds Sentiment Dashboard?

• Monitor your online brand & reputation
• Prioritize new features based on customer sentiment
• Track customer loyalty
• Spot emerging trends as they happen
• Assess public opinion on key topics
• Compare marketing messaging penetration over different channels